PETRONAS UNVEILS LATEST RAYA WEBFILM ‘RENDANG SORAYA’
KUALA LUMPUR, 25 May 2019 – PETRONAS continues to embrace the spirit of Malaysia’s diversity with its latest Webfilm, “Rendang SoRaya”, launched yesterday in conjunction with the upcoming Aidilfitri celebration.
PETRONAS’ festive Webfilms this year, invites everyone to cherish Anugerah Kita, a theme chosen to signify the abundance of blessings for Malaysians – multiracial relationships, celebrating vibrant festivities and enjoying food from diverse cultures, together.
“Rendang SoRaya” follows the journey of Soraya, a chef-in-training who tries to re-create her mother’s special rendang and in the process discovers precious moments that all Malaysians cherish, beyond the beloved traditional Raya dish.
In her hometown to celebrate Aidilfitri, Soraya traces her mother’s footsteps during the preparations for the rendang, encountering the people close to her mother and discovers the secret ingredient in making the rendang.
PETRONAS Senior General Manager of Group Strategic Communications, Zahariah (Liza) Abdul Rahman said: “This festive season, PETRONAS brings you a relatable story that many of us hold on to dearly, as part of our inherited tradition during Raya celebration.
“The Webfilm is more than just about the special Raya dish. It is about what the rendang symbolises – a mother’s love and also the connections she made along the way that have now passed on to her daughter.”
Liza added that the story also reflects another blessing, the strong bond that we create with the people around us which should not be taken for granted.
“The Webfilm also explores the blessing of having a close-knit community, our support system that not only cares and looks out for us but becomes part of our family.” The Webfilm is available for viewing on various platforms including social media channels, televisions and cinemas. Viewers may log on to PETRONAS’ official YouTube channel to view the Webfilm. The four-minute TV commercial version will be aired from 25 May until 23 June 2019.
Issued byMedia Engagement DepartmentGroup Strategic CommunicationsPETRONAS