Kuala Lumpur, 7th March 2019— OPPO, a leading global smartphone brand, dedicated to providing products infused with art and innovative technology marked an exceptional year in Malaysia’s mobile industry for 2018. In celebration of its achievements, the smartphone brand held a specially curated event to highlight additional features of Qualcomm® Snapdragon™ 710, the dynamic processor that powers the OPPO R17 Pro. The event was held on Thursday, 7th March, 2019, at Taman Botani Garden, Shah Alam.
Qualcomm® Snapdragon™ 710 was first introduced in Malaysia when the OPPO R17 Pro debuted in the country in November 2018. The premium features of the Snapdragon 710 elevates user experience allowing for an efficient and powerful performance, a known characteristic of the OPPO R17 Pro.
“With the new architecture and features of Qualcomm Snapdragon 710 we are able to enhance the power and performance of the OPPO R17 Pro giving our consumers a stunning user experience. This has been an exciting partnership with Qualcomm and we are looking forward to more innovations that will redefine the landscape of mobile and technology,” said William Feng, CEO of OPPO Malaysia.
The advanced mobile platform seamlessly caters to the AI technologies of the OPPO R17 Pro. This not only ensures brilliant performance of the smartphone’s high end camera, but also enhances the performance on display and connectivity. With the help of the multi-core Qualcomm AI Engine, users are able to capture and share contextually-aware photos and videos effortlessly and personalize voice and speech patterns for more natural interactions.
Coupled with a longer lasting battery and quick recharge ability that uplifts performance across gaming, web browsing and more, the Qualcomm Snapdragon 710 becomes the perfect optimisation partner for the OPPO R17 Pro.
“At Qualcomm, along with technology and innovation, we have always laid special emphasis on a forward looking and progressive attitude. Working with a brand like OPPO that is at the forefront of the telecommunications industry and is known for its modern values, has been a rejuvenating experience. As we go ahead with this year we look forward to more value-added collaborations that will improve our effectiveness,” said TL Goh, Country Manager of Qualcomm for Malaysia.
To introduce the media to the powerful features of the processor, OPPO commenced the event with a fun treasure hunt activity. Attending members were given an OPPO R17 Pro and using its advanced technology of low-light photography, fast connectivity and Super VOOC flash recharge capability were asked to gather the clues that would lead them to the end of the challenge.
The event concluded with a special presentation by OPPO to reminisce the milestones they achieved in Malaysia last year and an award ceremony to recognize the efforts of the media.
The OPPO R17 Pro backed by Qualcomm Snapdragon 710 is currently available either offline at OPPO Official Concept Stores and authorised dealer stores or online at OPPO e-Commerce partners’, Lazada, and Shopee. Consumers may also head to Celcom Blue Cube, Senheng and senQ as alternatives. And is priced at RM2,699.
More details about the product can be found at:
OPPO Official Website： https://www.oppo.com/my/smartphone-r17-pro/
OPPO Official Facebook Page： https://www.facebook.com/malaysiaoppo/
Senheng Pre-order link： http://bit.ly/2qQD8qA
senQ Pre-order link： http://bit.ly/2KcLUYI
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About OPPO
OPPO is a leading global smart device brand. Since launching its first smartphone – “the Smiley Face” – in 2008, OPPO has been in relentless pursuit of the synergy of aesthetic satisfaction and innovative technology. Today, OPPO provides customers with a wide range of smart devices spearheaded by the Find and R series, ColorOS operating system, as well as internet services such as OPPO Cloud and OPPO+. OPPO operates in more than 40 countries and regions, with 6 research institutes and 4 R&D centers worldwide and an international design center in London, OPPO’s more than 40,000 employees are dedicated to creating a better life for customers around the world.
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