Tag: #NESCAFÉ

  • Nestlé Malaysia Rolls Out NESCAFÉ Espresso Concentrate in Shah Alam to Serve All Asian Markets

    Nestlé Malaysia Rolls Out NESCAFÉ Espresso Concentrate in Shah Alam to Serve All Asian Markets

    Nestlé Malaysia has reached a significant milestone with the official launch of NESCAFÉ Espresso Concentrate production at the Sri Muda factory in Shah Alam, Selangor. This development enhances Malaysia’s strategic role in Nestlé’s global manufacturing and innovation network. NESCAFÉ Espresso Concentrate offers an innovative high-quality product solution to meet the growing demand for cold coffee across Asia.

    [From left] Xolile White, Executive Director, Technical & Production, Nestlé Malaysia; Juan Aranols, CEO, Nestlé Malaysia and Raef Labaki, Business Executive Officer for Coffee, Nestlé Malaysia, unveiling the NESCAFÉ Espresso Black and Sweet Vanilla product variants, produced at the Nestlé Sri Muda Factory for both domestic and export markets.

    The Sri Muda factory, already a major hub for Ready-to-Drink UHT and recycled PET products, has become one of the most advanced facilities of its kind worldwide following investments exceeding half a billion ringgit over the past decade. The new production line is designed to meet rising demand in domestic and export markets, including Singapore, Oceania, the Middle East and North Africa, with potential expansion into other ASEAN countries and Europe. This strategic initiative further establishes Nestlé Malaysia as a key Halal manufacturing hub for the global Nestlé group.

    Malaysia was chosen by the Nestlé Group as a strategic manufacturing and sourcing location for Asian markets due to its competitive infrastructure, skilled workforce and proven capabilities. The Sri Muda factory already produces a wide range of Ready-to-Drink products under the MILO, NESCAFÉ and NESTLÉ OMEGA PLUS brands and benefits from efficient access to ingredients and robust logistics, reinforcing its role as an export hub. NESCAFÉ Espresso Concentrate taps into new growth opportunities in the dynamic coffee market, particularly among younger consumers exploring coffee culture, while creating additional employment opportunities and strengthening Malaysia’s position as a regional export hub and Halal manufacturing centre.

    [From left] Raef Labaki, Business Executive Officer, Coffee, Nestlé Malaysia; Juan Aranols, Chief Executive Officer (CEO), Nestlé Malaysia; and Xolile White, Executive Director, Technical & Production, Nestlé Malaysia, celebrating a new milestone with the launch of the new production line for NESCAFÉ Espresso Concentrate at the Nestlé Sri Muda Factory, a first for Nestlé in Asia. 

    The product is packaged in 100 percent rPET bottles with Carbon Black Free Pigment caps, reflecting Nestlé’s sustainability commitments. The Sri Muda factory has led environmental initiatives including the elimination of over one billion plastic straws, the replacement of plastic wrappers with sustainable paper solutions and the adoption of 100 percent rPET bottles across all products in ASEAN.

    This launch builds on Nestlé’s ongoing investment in Malaysia, which includes close to RM1.5 billion over the past five years to expand and upgrade local facilities, develop an integrated logistics hub in Port Klang, and enhance flagship plants such as MILO in Chembong and factories in Batu Tiga. These initiatives aim to improve competitiveness, future-proof operations and nurture local talent while supporting sustainable growth.