Samsung Malaysia has launched an electrifying showcase for its all-new Galaxy Z Series and Galaxy Watch8 Series at the Pavilion Kuala Lumpur, marking a major celebration of the brand’s latest innovations in foldable mobile technology and wearable devices. Kicking off on 16 July 2025, the Galaxy Unfolds roadshow invites Malaysians to immerse themselves in the brand’s evolutionary journey since the introduction of its first Galaxy Z foldables back in 2019. With the addition of Galaxy AI and Gemini Live, Samsung continues to reinforce its position as a trailblazer in mobile innovation, seamlessly blending hardware, intelligence, and design into a next-generation experience.
The event highlights the Galaxy Z Series as a cornerstone of Samsung’s flagship lineup devices that not only embody high performance but are now enhanced with smart AI capabilities that redefine multitasking, creativity, and productivity. On stage, Samsung Malaysia Electronics President, Mr. Charles Kim, officially introduced the Galaxy Z Fold7 and Galaxy Z Flip7 to the Malaysian market. He was joined by key figures including Mr. Matthew Ng, Head of Mobile eXperience Business, Ms. Elaine Soh, Chief Marketing Officer, and Mr. Kevin Kim Taehoon, Business Director, Mobile eXperience Business. The launch segment was further enlivened by a runway show featuring models dressed in celestial-themed fashion, each holding a Galaxy Z device that sparkled under the event lights culminating in a special appearance by South Korean model and actor, Lee Soo-hyuk, much to the delight of fans.
Adding depth and personal experience to the showcase were leading digital content creators Umar Naqshbandi from Product Nation, Jinnyboy the celebrated YouTuber, and lifestyle influencer Mekyun. These creators shared firsthand stories of how Samsung’s Galaxy Z Series and Galaxy Watch8 Series have enhanced their daily routines. From boosting productivity with Note Assist to managing health and wellness through personalised tracking, each speaker demonstrated the real-world impact of Galaxy AI and Gemini Live. Their stories resonated with fans and tech enthusiasts, proving that Samsung’s innovations are not just futuristic they’re powerfully practical.
The Galaxy Unfolds roadshow is open to the public until 20 July 2025 and features a series of immersive, interactive zones. Each space is designed to show how Samsung’s devices are integrated across its ecosystem from smartphones and wearables to smart appliances. The “Wall of Innovation” greets visitors with a visual timeline of Samsung’s foldable journey, culminating in the Galaxy Z Fold7 and Flip7, which showcase refined designs, the new Armor FlexHinge, and built-in Galaxy AI capabilities.
In the AI Health Zone, visitors can explore the groundbreaking Galaxy Watch8 Series, featuring tools like Antioxidant Scan, Vascular Load, and a smart stress management system. The real highlight is Gemini Live, which offers real-time, AI-driven wellness advice through natural conversations, delivering a personalised approach to fitness and mental well-being.
Meanwhile, the Productivity Zone reveals the immense potential of the Galaxy Z Fold7 for multitaskers, students, and professionals. With features like Note Assist and intelligent screen optimisation, this area demonstrates how AI transforms everyday tasks into streamlined workflows. The SmartThings AI Zone offers a peek into the future of smart living, where users can control home appliances, lighting, and even daily routines with voice commands via Gemini Live. It’s a showcase of how convenience, connectivity, and control all come together under one platform.
Samsung also emphasises the importance of personalisation. The Personalisation Station invites visitors to customise their Galaxy Z devices and Galaxy Watch8 bands with a variety of colours, accessories, and themes that match individual styles. It’s a space that champions creativity, allowing everyone to express themselves while enjoying Samsung’s latest tech.
Consumers who pre-order at the Galaxy Unfolds roadshow can enjoy exclusive offers and bundles. Running from 9 to 31 July 2025, pre-orders for the Galaxy Z Series begin from RM3,999, with benefits such as storage upgrades, trade-in rebates, and CIMB card discounts. The Galaxy Watch8 Series and Galaxy Watch Ultra are also available for pre-order with savings of up to RM966 and additional watch bands or smart accessories.
Here’s a quick glance at the pricing:
The Galaxy Z Fold7 starts from RM7,799, while the Galaxy Z Flip7 begins at RM4,999. Online-exclusive versions, like the Flip7 FE, offer even more affordable foldable options from RM3,999. On the wearables front, the Galaxy Watch8 (starting from RM1,299) and Galaxy Watch Ultra (RM3,399) come with complimentary accessories and trade-in deals, making it easier than ever to expand your Galaxy ecosystem.
To experience the magic of foldable innovation, personalised health tracking, and a seamlessly connected lifestyle, visit the Galaxy Unfolds roadshow at Pavilion KL. For more details or to place your pre-orders, head over to Samsung Malaysia’s official website. It’s not just a product launch it’s a glimpse into the intelligent, stylish future that Samsung continues to shape.
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