The newly opened BYD Sri Petaling showroom showcases the latest BYD models, including the BYD ATTO 2 and BYD SEALION 7, offering customers an immersive electric vehicle retail experience. KUALA LUMPUR, 9 July 2026 — Sime Beyond Auto, a subsidiary of Sime Motors, continues to strengthen its position as Malaysia’s largest BYD dealer group with the opening of its sixth outlet, BYD Sri Petaling. The new outlet marks another important milestone in the company’s expansion strategy, driven by growing customer demand, strong market confidence and continued investment in digital innovation as Malaysia moves towards wider electric vehicle (EV) adoption. Strategically located within the Bukit Jalil–Sri Petaling corridor, BYD Sri Petaling is positioned to serve one of Kuala Lumpur’s rapidly developing residential and lifestyle communities. The new 1S centre is designed to bring BYD’s electric mobility experience closer to young professionals, families and urban consumers seeking advanced, sustainable and lifestyle-oriented transportation solutions. The outlet will also introduce a sports-inspired showroom concept that reflects the heritage of the Bukit Jalil area, home to the National Stadium and various world-class sporting facilities. Designed around themes of energy, performance and movement, the showroom aims to offer more than a vehicle purchasing experience. A dedicated delivery area envisioned as the “centre field” will transform car handovers into memorable moments, while facilities such as a customer lounge and space for up to five vehicles create a more engaging and comfortable environment for visitors. Exterior view of the newly opened BYD Sri Petaling showroom, expanding BYD’s retail network and bringing innovative electric mobility solutions closer to customers. According to Sime Motors, the continued expansion of Sime Beyond Auto reflects its commitment to making the BYD brand more accessible to Malaysians while enhancing automotive retail and aftersales standards. Since its establishment in 2022, Sime Beyond Auto has rapidly grown its presence through customer-focused services, digital engagement and comprehensive ownership support, backed by Sime Motors’ decades of automotive expertise. Sime Beyond Auto’s leadership as Malaysia’s No.1 BYD dealer group is supported by three key strengths: award-winning dealership performance, a digitalised customer journey and nationwide accessibility. The company has received multiple recognitions at the BYD National Dealer Conference 2025, including Malaysia Overall Champion for BYD Mansion Macalister in Penang, Top Dealer Outlet for BYD Ara Damansara, and Customer Experience Excellence Award, highlighting its commitment to delivering outstanding service throughout the customer journey. The official opening ceremony of the BYD Sri Petaling showroom. (From left) Adeline Lew, Managing Director of BYD Sime Motors; Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors; Jacob Ma, Managing Director of BYD Malaysia; Vi Thim Juan, Managing Director of Malaysia Retail & Distribution, Sime Motors; Choong Chin Seong, Head of Operations, SDAS, BYD & Denza, Sime Motors and Davis Lim, Head of Retail, Sime Darby Beyond Auto commemorate the milestone with an officiating ceremony. Beyond physical outlets, Sime Beyond Auto continues to enhance customer convenience through digital solutions such as the Sime Motors OneGo mobile application. The platform allows customers to manage service appointments, access vehicle information, enjoy exclusive benefits and stay connected with the Sime Beyond Auto ecosystem, creating a more seamless ownership experience. With the addition of BYD Sri Petaling, Sime Beyond Auto now operates six outlets nationwide, including BYD Ara Damansara, BYD Mid Valley Southkey, BYD Kuala Lumpur @ TREC, BYD Tebrau, BYD Mansion Macalister and BYD Sri Petaling. This growing network reinforces the company’s role in supporting BYD’s expansion in Malaysia and accelerating the transition towards cleaner and smarter mobility solutions. (From left) Calvin Sze-Tho, General Manager, Sales Distribution, BYD Sime Motors; Adeline Lew, Managing Director of BYD Sime Motors; Jeffrey Gan, Managing Director of Southeast Asia, Sime Motors; Jacob Ma, Managing Director of BYD Malaysia; Vi Thim Juan, Managing Director of Malaysia Retail & Distribution, Sime Motors; Choong Chin Seong, Head of Operations, SDAS, BYD & Denza, Sime Motors and Davis Lim, Head of Retail, Sime Darby Beyond Auto at the official opening of the BYD Sri Petaling showroom. To celebrate the launch, Sime Beyond Auto is offering exclusive promotions for customers who place bookings at any of its branches, including packages worth up to RM14,000 for the BYD ATTO 3 and opportunities to win prizes through lucky draws. Customers who make bookings between 1 July and 30 September 2026 will also stand a chance to win a motorcycle worth RM39,900, subject to terms and conditions. With continued investment in retail excellence, digital innovation and customer experience, Sime Beyond Auto is set to play a significant role in shaping Malaysia’s electric vehicle landscape while bringing BYD’s innovative technology closer to consumers nationwide. Post navigation SDCG Terima LOA RM18.50 Juta Bagi Modenisasi Sistem Bangunan Transit Rel MATTA CONNECT 2026 RETURNS TO DRIVE MALAYSIA’S PREMIER B2B TRAVEL NETWORKING PLATFORM