OG Anunoby Makes History as First NBA Champion to Win Wearing Skechers Basketball

Basketball fans in Malaysia have a new reason to celebrate as Skechers Basketball reaches another major milestone on the global stage. New York Knicks star forward OG Anunoby has become the first player in NBA history to win an NBA Championship while wearing Skechers Basketball footwear, marking a significant achievement for both the athlete and the brand.

Fresh off an impressive playoff campaign and championship victory, Anunoby delivered standout performances throughout the postseason while competing in Skechers’ high-performance basketball shoes. The achievement is particularly notable as it comes just three years after Skechers entered the basketball category, further solidifying the brand’s growing presence at the highest level of professional basketball.

Reflecting on the championship journey, Anunoby praised Skechers for its commitment to innovation and athlete support. He highlighted the brand’s attention to detail in designing footwear tailored to his playing style and comfort needs, allowing him to remain confident and consistent throughout intense playoff battles. Among the exclusive designs he wore during the Finals, the “NYC Blue” Player Edition held special significance as a tribute to New York City, his team and the passionate fanbase that supported them throughout the season.

Anunoby’s championship run also generated excitement among basketball enthusiasts thanks to a series of exclusive Skechers Basketball Player Edition (PE) designs. These included the SKX Nexus™ “Euro” PE, SKX Reign™ “Foreman” PE and the eye-catching SKX Nexus™ “NYC Blue” PE, each commemorating different moments of his historic postseason campaign.

According to Skechers President Michael Greenberg, Anunoby has played a key role in elevating the visibility and credibility of Skechers Basketball within the sport. He noted that the forward’s consistent performances throughout the regular season, playoffs and Finals demonstrate the effectiveness of Skechers’ performance-driven approach. Greenberg also revealed that a signature shoe for Anunoby is currently in development, signalling the brand’s long-term commitment to its growing basketball portfolio.

While the exclusive Player Edition models worn by Anunoby are not available in Malaysia, local basketball fans can still experience Skechers’ latest basketball innovations through products currently offered in the market. These include the Skechers Basketball® SKX NEXUS™ and the Skechers x Joel Embiid collection, available at selected locations including 1 Utama Shopping Centre, Pavilion Kuala Lumpur, Pavilion Bukit Jalil, Suria KLCC and The Exchange TRX.

Designed for elite-level comfort and performance, both models feature breathable and durable mesh uppers, responsive 5GEN® Foam cushioning, a torsion plate for enhanced stability and a Goodyear® Performance Outsole that provides superior traction on the court. Additional features include the Skechers Move Foam™ insole for added comfort and a padded collar for improved ankle support and secure heel lockdown.

The SKX NEXUS™ further enhances agility with its lightweight low-top design and strategically engineered forefoot traction pattern that supports quick directional changes. Meanwhile, the Skechers x Joel Embiid model incorporates the patented Skechers Arch Stability® sock liner, delivering podiatrist-certified arch support for players seeking additional comfort and stability during play.

As Skechers Basketball continues to gain momentum worldwide, OG Anunoby’s championship-winning achievement represents a defining moment for the brand. It not only highlights the performance capabilities of Skechers footwear but also signals the company’s growing influence in one of the world’s most competitive sporting arenas.