vivo V Series Teams Up Again with POP MART’s Zsiga, as the New vivo V70 Ignites Youth Imaging Trends

Kuala Lumpur, 17 March 2026 — vivo Malaysia has officially unveiled its latest smartphone, the vivo V70, a stylish portrait-focused device that continues its creative collaboration with POP MART through the popular IP, Zsiga. Built around the concept of “Bloom Under the Sun,” this partnership blends fashion and imaging innovation, reinforcing the V Series’ commitment to connecting with the younger generation while shaping modern lifestyle trends.

Expanding on vivo’s exploration of imaging aesthetics and self-expression, the vivo V70 introduces a new colour variant known as Golden Hour. Inspired by the warm glow of a sunset, this colour reflects authenticity and individuality, aligning with the spirit of Zsiga’s “Under the Sun” series. More than just a design element, Golden Hour embodies vivo’s understanding of youth culture, encouraging users to embrace their true selves and capture their most meaningful moments.

On the imaging front, the vivo V70 is equipped with a 50MP ZEISS Super Telephoto Camera, alongside an enhanced Stage Mode and a suite of AI-powered features. These upgrades allow users to capture high-quality images and videos with ease, including 4K 60fps recording and AI Audio Noise Eraser, which ensures clear sound even in noisy environments. With up to 10x super clear zoom, users can also capture distant subjects with impressive clarity and stability.

The device further enhances creativity with AI-assisted editing tools such as AI Magic Weather and AI Retouch, enabling users to transform dull skies into vibrant scenes or remove unwanted objects effortlessly. These features provide a more seamless and professional photography experience, ideal for travel shots and social media content creation.

Powering the vivo V70 is the newly refreshed OriginOS 6, designed to deliver a smoother and more intuitive user experience. With deeper AI integration, the system supports features like Local AI Search, quick note-taking, and AI Creation tools, improving efficiency across everyday tasks including work, study, and entertainment.

The collaboration with Zsiga also introduces an interactive element through the Exclusive Flip Cards, where the phone’s display responds dynamically to movement. This playful feature adds a new layer of personal expression, turning the smartphone into more than just a device, but a creative extension of the user’s personality.

To celebrate the launch, vivo Malaysia is bringing the collaboration to life with the vivo V70 × POP MART ZSIGA Bus Tour around Kuala Lumpur. This immersive experience allows participants to capture the city’s vibrant atmosphere during golden hour using the device’s advanced imaging capabilities. In conjunction with the tour, the “Capture the Bus” challenge invites the public to take part in a photography activity for a chance to win exclusive POP MART merchandise.

Overall, the vivo V70 represents a fusion of advanced imaging technology and lifestyle-driven design. Through its collaboration with Zsiga, the device empowers young users to capture, create, and express their stories in a more personal and meaningful way.