DestinaAsia

Tag: #CutiCutiMalaysia

  • Unveiling Johor’s Hidden Gems at MATTA Fair April 2026

    Unveiling Johor’s Hidden Gems at MATTA Fair April 2026

    KUALA LUMPUR, 12 MARCH 2026 – Travellers can look forward to an exciting and immersive experience at MATTA Fair April 2026 as Johor takes centre stage as Malaysia’s Favourite Destination. Held at the Malaysia International Trade and Exhibition Centre (MITEC), the three-day fair promises a vibrant showcase of travel opportunities, exclusive deals and engaging activities for visitors of all ages.

    At the heart of the event is the Johor Pavilion, located at Level 1, Domestic Hall [1C01], where visitors can explore a comprehensive display of the state’s tourism offerings. The pavilion brings together a wide range of industry players, including hotels, resorts, travel agencies and tourism product operators from across Johor. Visitors will have access to exclusive promotions and best-value holiday packages available only during the fair, making it an ideal opportunity to plan their next getaway.

    Beyond travel deals, the Johor Pavilion offers a lively cultural experience that captures the essence of Bangsa Johor. Throughout the fair, visitors can enjoy traditional performances, participate in heritage-themed activities and engage in interactive programmes designed to showcase the state’s unique identity. From cultural showcases to lucky draws and family-friendly activities, the pavilion delivers an engaging and memorable experience for all.

    With free admission and operating hours from 10 am to 9 pm daily, MATTA Fair ensures accessibility for everyone. Complimentary shuttle services from KL Sentral and Sunway Putra Mall further enhance convenience, making it easier for visitors to attend and fully enjoy the fair.

  • Visit Malaysia 2026 Showcases the Nation’s Culinary Heritage Through Inside Scoop’s “Rasa-Rasa Malaysia” Campaign

    Visit Malaysia 2026 Showcases the Nation’s Culinary Heritage Through Inside Scoop’s “Rasa-Rasa Malaysia” Campaign

    In conjunction with the nationwide Visit Malaysia 2026 (VM2026) campaign, Tourism Malaysia is proud to support the launch of Inside Scoop’s “Rasa-Rasa Malaysia” collection. This innovative initiative showcases Malaysia’s rich cultural diversity through a series of locally inspired ice cream flavours. The campaign was officially launched by Mr. Wizani Rosmin, Senior Director of Management at Tourism Malaysia, at the Inside Scoop outlet in Taman Tun Dr Ismail.

    This collaboration reflects Tourism Malaysia’s ongoing commitment to highlighting authentic Malaysian experiences and promoting domestic tourism in the lead-up to VM2026. It also underscores the importance of strong partnerships between the public and private sectors in advancing the nation’s tourism agenda.

    Strategically, the initiative aligns with VM2026’s objective of positioning Malaysia as a culturally rich destination where food serves as a powerful storytelling medium. By translating state identities into enjoyable treats, the campaign encourages both domestic and international tourists to explore Malaysia’s regions through their unique local flavours.

    The “Rasa-Rasa Malaysia” collection features six limited-edition flavours, each inspired by the heritage and identity of different Malaysian states. This sensory journey includes bold Liberica coffee from Johor, rich dark chocolate from Kelantan, and the iconic dodol durian from Melaka. It also highlights the distinctive gula apong of Sarawak, the nostalgic “Kaw Dinosaur” representing Kuala Lumpur and Selangor, and the refreshing strawberries of Cameron Highlands in Pahang.

    To further engage visitors, the campaign introduces interactive elements such as a limited-edition “Ice Cream Passport” and a stamp rally. This concept mirrors the spirit of discovery, encouraging guests to explore multiple Inside Scoop outlets nationwide while reinforcing the VM2026 message of travel and exploration.

    The collection will be available at all Inside Scoop outlets nationwide from 6 April to 11 May 2026. Tourism Malaysia welcomes further collaboration from industry stakeholders to create unique, experience-driven campaigns that strengthen Malaysia’s position as a must-visit global destination. For more information on the VM2026 campaign, please visit the official Tourism Malaysia website at www.tourism.gov.my.

  • Malaysia Week 2025 Ignites Brunei Spirit Ahead of Visit Malaysia 2026

    Malaysia Week 2025 Ignites Brunei Spirit Ahead of Visit Malaysia 2026

    Tourism Malaysia is currently hosting Malaysia Week 2025, a two-day event taking place from 18 to 19 October at the Atrium, Ground Floor of The Mall in Gadong, Brunei Darussalam. The event celebrates Malaysia’s commitment to promoting its diverse travel destinations and strengthening tourism partnerships with Brunei, while also marking a significant milestone in the lead-up to Visit Malaysia Year 2026 (VM2026).

    Malaysia Week 2025 serves as a strategic platform to showcase the country’s wide range of tourism offerings, including adventure, culture, wellness, and lifestyle experiences. The event reinforces Malaysia’s readiness to welcome more visitors in the coming year, particularly from the ASEAN region. A total of eleven exhibitors are participating, representing the states of Selangor, Sarawak, and the Federal Territory of Labuan. They are joined by travel agents from Brunei Darussalam, offering exclusive travel deals and special discounts on airfare, hotel accommodations, and holiday packages. Visitors can also enjoy a variety of interactive activities, children’s games, and daily lucky draws with exciting prizes.

    The event was jointly officiated by His Excellency Datuk Mohd Aini Atan, High Commissioner of Malaysia to Brunei Darussalam; Haji Badarudin bin Haji Bagol, Acting Chief Executive Officer of Royal Brunei Airlines; and Ms. Hazrina Azman, Director of Tourism Malaysia Brunei Darussalam. In her remarks, Ms. Hazrina stated that Brunei has always been one of Malaysia’s key tourism markets in ASEAN. She expressed hopes that through Malaysia Week 2025, more Bruneians will be inspired to rediscover Malaysia not only as a nearby destination but as a country rich in culture, adventure, and authentic experiences. With Visit Malaysia Year 2026 approaching, Malaysia looks forward to welcoming even more travellers to explore its beauty and warmth.

    His Excellency Datuk Mohd Aini Atan also emphasised the strong tourism ties between Malaysia and Brunei, highlighting that this relationship is a reflection of the deep-rooted friendship, cultural similarities, mutual respect, and strong people-to-people connections shared by both nations. Through Malaysia Week 2025, Malaysia aims to provide Bruneians with a glimpse into its vibrant lifestyle, diverse attractions, world-class hospitality, and excellent connectivity.

    Brunei continues to be a priority tourism market for Malaysia within the ASEAN region. From January to August 2025, Malaysia welcomed 1,005,423 visitor arrivals from Brunei, underscoring the country’s popularity as a preferred travel destination. Looking ahead, Malaysia remains focused on growing high-value tourism segments such as family-friendly holidays, eco and community-based tourism, wellness, education, long-stay packages, and MICE (Meetings, Incentives, Conventions, and Exhibitions) travel. Supported by world-class infrastructure and authentic local experiences, Malaysia is fully prepared to welcome millions of visitors during Visit Malaysia Year 2026.