Leading worldwide toy business Mattel, Inc. has partnered with leading fashion footwear and accessories brand ALDO to introduce the brand’s first-ever collaboration with the famed pop culture icon Barbie. The Barbie x ALDO Collection will be available for purchase on 29th June, in-store at ALDO Pavilion Kuala Lumpur.
The 19-piece limited-edition assortment maximizes the Barbie fun, fearless and iconic style with a range of ladies’ footwear, handbags and accessories built for playing in real life. The nostalgic collection embraces vibrant monochromatic hues of pink, synonymous with the Barbie brand, bringing its own novel flare to the Barbiecore™ aesthetic. The elevated and playful assortment includes Y2K elements infused with ALDO’s classic style and signature bold Barbie aesthetic, creating a unique look that reflects the best of both beloved brands. The one-of-a-kind pieces are embellished with eye-catching rhinestones, charms and playful details such as bejeweled B monogramming and dynamic Barbie logos.
Leading worldwide toy business Mattel, Inc. has partnered with leading fashion footwear and accessories brand ALDO to introduce the brand’s first-ever collaboration with the famed pop culture icon Barbie. The June 29th release of the Barbie x ALDO limited-edition capsule collection wonderfully encapsulates the inclusive, fun-loving, and fashion-forward essence of both companies, merging for a celebration of the past, unrestrained self expression, and inspiring future generations to dream big.
The 19-piece limited-edition assortment maximizes the Barbie fun, fearless and iconic style with a range of ladies’ footwear, handbags and accessories built for playing in real life. The nostalgic collection embraces vibrant monochromatic hues of pink, synonymous with the Barbie brand, bringing its own novel flare to the Barbiecore™ aesthetic. The elevated and playful assortment includes Y2K elements infused with ALDO’s classic style and signature bold Barbie aesthetic, creating a unique look that reflects the best of both beloved brands. The one-of-a-kind pieces are embellished with eye-catching rhinestones, charms and playful details such as bejeweled B monogramming and dynamic Barbie logos.
